![]() ![]() According to her studies, the colour pink and rounded cups are strongly associated with sweetness, tulip-shaped cups increase the perceived aroma, and more. The bulk of her research looks into the impact of all the other senses on the perceived taste of a coffee. She is currently working on matching certain vessels with certain coffee flavour profiles in the same way, for example, that Riedel glasses have different shapes to enhance the flavour and age of different wines. Bitterness ratings were reportedly 27% higher when participants drank from a mug with a 3D-printed angular surface pattern, while sweetness ratings were 18% higher when participants held a rounded-surface mug.įabiana Carvalho, the Brazilian PhD researcher behind The Coffee Sensorium, an academic research project into flavour. in 2016, have looked into the perceived flavour of a bitter drink (coffee) versus a sweet drink (hot chocolate). Study after study has found that everything from a drinking vessel’s texture, size, and shape down to its colour has an impact on the consumer’s perception of the beverage’s flavour.įor example, a 2017 cross-cultural study examining the shape-taste relationship between mugs and the coffee served in them found that test subjects tended to associate narrower mugs with greater aromatics, shorter mugs with bitter and intense coffees, and wider mugs with sweeter flavours. Credit: KRUVE The Science Behind The Ideal Coffee Vessel wine glasses or scotch snifters) or using coffee glassware that would help but doesn’t really hit all the marks when it came to optimising the sensory experience,” says Mark.īrewing coffee directly into the KRUVE EQ carafe. “For some time now, we’ve seen cafés, baristas, and coffee-lovers using glasses that were either not originally intended for coffee (i.e. It turns out that there is extensive research into the ideal vessel shape, size, and material for drinking coffee it’s just that there are few options available for coffee aficionados to choose from. Yet this says nothing about the vessel’s ability to enhance (or obscure) the flavours of our coffee. In other words, we can drink our favourite beverage without getting burned. The average coffee mug, as we know it, is designed with one purpose in mind: to be a safe option for serving generic hot liquids. Credit: Bex Walton via Flickr, CC BY 2.0 Why Does Coffee Need a Special Cup? You might also like A Guide to Coffee Grind Size, Consistency, & FlavourĪn open glass vessel for a milk-based Honduran Caballero Geisha a Figgjo Split ceramic cup and pitcher for the same coffee served as a pour over. And so he’s agreed to tell me what you should look out for when selecting your coffee cup – or glass. In creating this glassware set, Mark and his team has thoroughly researched the science linking coffee flavour and drinking vessel. His company has recently launched on Indiegogo their newest product: the KRUVE EQ, a set of two glasses designed to enhance different attributes in your coffee, along with a glass carafe. Mark Vecchiarelli is the Co-Founder and Chief Marketing Officer of KRUVE, famous for creating sifters which ensure greater grind size accuracy. ![]() That gentle aroma as you bring your coffee cup or glass to your face that first sip, as you appreciate the flavour notes for the first time that oh-so-satisfying mouthfeel and that aftertaste that lingers on your tongue…īut what if your choice of cup, mug, or glass was preventing you from enjoying the full effect of that exceptional specialty coffee? And conversely, what if it could make your coffee taste even better? There are few things better than a delicious cup of coffee. ![]()
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